Website Development Cost Calculator
Stop answering 'how much does a website cost?' with 'it depends.' This calculator lets potential clients configure their project and see a realistic estimate based on website type, page count, design complexity, features, and timeline. Clients who understand the investment range are better qualified leads. Use this to filter out budget mismatches and attract clients who are ready to move forward at your rates.
Try the Calculator
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export function websiteCostCalculator(form: FormTs) {
// Base prices by website type
const websiteTypePrices: Record<string, number> = {
'landing': 1500,
'business': 3500,
'ecommerce': 8000,
'webapp': 15000,
'custom': 25000
};
// Feature costs
const featureCosts: Record<string, number> = {
'cms': 1500,
'blog': 800,
'contact': 300,
'newsletter': 500,
'search': 1000,
'multilingual': 2000,
'analytics': 400,
'seo': 1200,
'socialIntegration': 600,
'chat': 800,
'booking': 2500,
'membership': 3000,
'api': 2500,
'payment': 1500
};
// Pages included by type
const includedPages: Record<string, number> = {
'landing': 1,
'business': 5,
'ecommerce': 8,
'webapp': 10,
'custom': 15
};
// Design multipliers
const designMultipliers: Record<string, number> = {
'template': 0.8,
'semi-custom': 1,
'custom': 1.4,
'premium': 2.0
};
form.addRow(row => {
row.addTextPanel('header', {
computedValue: () => 'Website Development Cost Calculator',
customStyles: { 'font-size': '1.5rem', 'font-weight': '600', 'color': '#1e293b' }
});
});
form.addSpacer({ height: 20 });
// Project Type Section
const projectSection = form.addSubform('project', { title: '🌐 Project Type' });
projectSection.addRow(row => {
row.addRadioButton('websiteType', {
label: 'What type of website do you need?',
options: [
{ id: 'landing', name: 'Landing Page - Single page, marketing focused ($1,500+)' },
{ id: 'business', name: 'Business Website - Multi-page company site ($3,500+)' },
{ id: 'ecommerce', name: 'E-commerce Store - Online shop with products ($8,000+)' },
{ id: 'webapp', name: 'Web Application - Interactive app with user accounts ($15,000+)' },
{ id: 'custom', name: 'Custom/Enterprise - Complex, tailored solution ($25,000+)' }
],
defaultValue: 'business',
orientation: 'vertical',
isRequired: true
});
});
// Pages & Content Section
const contentSection = form.addSubform('content', { title: '📄 Pages & Content' });
contentSection.addRow(row => {
row.addSlider('pageCount', {
label: 'Number of Pages',
min: 1,
max: 50,
step: 1,
defaultValue: 5,
showValue: true,
unit: 'pages'
}, '1fr');
row.addDropdown('contentSource', {
label: 'Content Provided By',
options: [
{ id: 'client', name: 'Client provides all content' },
{ id: 'partial', name: 'Client provides some, we write rest (+30%)' },
{ id: 'agency', name: 'Full copywriting needed (+50%)' }
],
defaultValue: 'client'
}, '1fr');
});
contentSection.addRow(row => {
row.addDropdown('designLevel', {
label: 'Design Level',
options: [
{ id: 'template', name: 'Template-based design' },
{ id: 'semi-custom', name: 'Semi-custom design (+40%)' },
{ id: 'custom', name: 'Fully custom design (+80%)' },
{ id: 'premium', name: 'Premium/Award-worthy (+150%)' }
],
defaultValue: 'semi-custom'
}, '1fr');
row.addCheckbox('responsive', {
label: 'Mobile Responsive (Required)',
defaultValue: true,
isReadOnly: true
}, '1fr');
});
// Features Section
const featuresSection = form.addSubform('features', { title: '⚙️ Features & Functionality' });
featuresSection.addRow(row => {
row.addCheckbox('cms', {
label: 'Content Management System (+$1,500)',
defaultValue: true
}, '1fr');
row.addCheckbox('blog', {
label: 'Blog / News Section (+$800)',
defaultValue: false
}, '1fr');
});
featuresSection.addRow(row => {
row.addCheckbox('contact', {
label: 'Contact Form (+$300)',
defaultValue: true
}, '1fr');
row.addCheckbox('newsletter', {
label: 'Newsletter Signup (+$500)',
defaultValue: false
}, '1fr');
});
featuresSection.addRow(row => {
row.addCheckbox('search', {
label: 'Site Search (+$1,000)',
defaultValue: false
}, '1fr');
row.addCheckbox('multilingual', {
label: 'Multi-language Support (+$2,000)',
defaultValue: false
}, '1fr');
});
featuresSection.addRow(row => {
row.addCheckbox('analytics', {
label: 'Analytics Setup (+$400)',
defaultValue: true
}, '1fr');
row.addCheckbox('seo', {
label: 'SEO Optimization (+$1,200)',
defaultValue: true
}, '1fr');
});
featuresSection.addRow(row => {
row.addCheckbox('socialIntegration', {
label: 'Social Media Integration (+$600)',
defaultValue: false
}, '1fr');
row.addCheckbox('chat', {
label: 'Live Chat Widget (+$800)',
defaultValue: false
}, '1fr');
});
// Advanced Features (conditional)
const advancedSection = form.addSubform('advanced', {
title: '🚀 Advanced Features',
isVisible: () => {
const type = projectSection.radioButton('websiteType')?.value();
return type === 'ecommerce' || type === 'webapp' || type === 'custom';
}
});
advancedSection.addRow(row => {
row.addCheckbox('booking', {
label: 'Booking/Scheduling System (+$2,500)',
defaultValue: false
}, '1fr');
row.addCheckbox('membership', {
label: 'User Accounts/Membership (+$3,000)',
defaultValue: false
}, '1fr');
});
advancedSection.addRow(row => {
row.addCheckbox('api', {
label: 'API Integration (+$2,500)',
defaultValue: false
}, '1fr');
row.addCheckbox('payment', {
label: 'Payment Processing (+$1,500)',
defaultValue: false
}, '1fr');
});
// E-commerce specific
const ecommerceSection = form.addSubform('ecommerce', {
title: '🛒 E-commerce Details',
isVisible: () => projectSection.radioButton('websiteType')?.value() === 'ecommerce'
});
ecommerceSection.addRow(row => {
row.addSlider('productCount', {
label: 'Number of Products',
min: 1,
max: 500,
step: 10,
defaultValue: 50,
showValue: true,
unit: 'products'
}, '1fr');
row.addDropdown('ecommercePlatform', {
label: 'Preferred Platform',
options: [
{ id: 'shopify', name: 'Shopify' },
{ id: 'woocommerce', name: 'WooCommerce' },
{ id: 'magento', name: 'Magento (+$5,000)' },
{ id: 'custom', name: 'Custom Solution (+$10,000)' }
],
defaultValue: 'shopify'
}, '1fr');
});
// Timeline Section
const timelineSection = form.addSubform('timeline', { title: '📅 Project Timeline' });
timelineSection.addRow(row => {
row.addRadioButton('urgency', {
label: 'How soon do you need it?',
options: [
{ id: 'flexible', name: 'Flexible timeline (Standard pricing)' },
{ id: 'standard', name: '4-8 weeks (Standard pricing)' },
{ id: 'rush', name: '2-4 weeks (Rush +25%)' },
{ id: 'urgent', name: 'Under 2 weeks (Urgent +50%)' }
],
defaultValue: 'standard',
orientation: 'vertical'
});
});
form.addSpacer({ height: 20, showLine: true, lineStyle: 'dashed' });
// Price Summary
const summarySection = form.addSubform('summary', { title: '💰 Estimated Investment', isCollapsible: false });
summarySection.addRow(row => {
row.addPriceDisplay('basePrice', {
label: 'Base Website Price',
computedValue: () => {
const type = projectSection.radioButton('websiteType')?.value() || 'business';
return websiteTypePrices[type] || 3500;
},
variant: 'default'
}, '1fr');
row.addPriceDisplay('pagesPrice', {
label: 'Additional Pages',
computedValue: () => {
const type = projectSection.radioButton('websiteType')?.value() || 'business';
const pageCount = contentSection.slider('pageCount')?.value() || 5;
const included = includedPages[type] || 5;
const extraPages = Math.max(0, pageCount - included);
const pricePerPage = type === 'custom' ? 400 : type === 'webapp' ? 350 : 250;
return extraPages * pricePerPage;
},
variant: 'default',
prefix: '+'
}, '1fr');
});
summarySection.addRow(row => {
row.addPriceDisplay('designPrice', {
label: 'Design Level Adjustment',
computedValue: () => {
const type = projectSection.radioButton('websiteType')?.value() || 'business';
const basePrice = websiteTypePrices[type] || 3500;
const designLevel = contentSection.dropdown('designLevel')?.value() || 'semi-custom';
const designAdjustments: Record<string, number> = {
'template': -0.2,
'semi-custom': 0,
'custom': 0.4,
'premium': 1.0
};
return Math.round(basePrice * (designAdjustments[designLevel] || 0));
},
variant: 'default',
prefix: () => {
const designLevel = contentSection.dropdown('designLevel')?.value();
return designLevel === 'template' ? '' : '+';
}
}, '1fr');
row.addPriceDisplay('contentPrice', {
label: 'Content Writing',
computedValue: () => {
const pageCount = contentSection.slider('pageCount')?.value() || 5;
const contentSource = contentSection.dropdown('contentSource')?.value() || 'client';
if (contentSource === 'client') return 0;
const pricePerPage = contentSource === 'partial' ? 150 : 300;
return pageCount * pricePerPage;
},
variant: 'default',
prefix: '+'
}, '1fr');
});
summarySection.addRow(row => {
row.addPriceDisplay('featuresPrice', {
label: 'Features & Add-ons',
computedValue: () => {
let total = 0;
if (featuresSection.checkbox('cms')?.value()) total += featureCosts['cms'];
if (featuresSection.checkbox('blog')?.value()) total += featureCosts['blog'];
if (featuresSection.checkbox('contact')?.value()) total += featureCosts['contact'];
if (featuresSection.checkbox('newsletter')?.value()) total += featureCosts['newsletter'];
if (featuresSection.checkbox('search')?.value()) total += featureCosts['search'];
if (featuresSection.checkbox('multilingual')?.value()) total += featureCosts['multilingual'];
if (featuresSection.checkbox('analytics')?.value()) total += featureCosts['analytics'];
if (featuresSection.checkbox('seo')?.value()) total += featureCosts['seo'];
if (featuresSection.checkbox('socialIntegration')?.value()) total += featureCosts['socialIntegration'];
if (featuresSection.checkbox('chat')?.value()) total += featureCosts['chat'];
if (advancedSection.checkbox('booking')?.value()) total += featureCosts['booking'];
if (advancedSection.checkbox('membership')?.value()) total += featureCosts['membership'];
if (advancedSection.checkbox('api')?.value()) total += featureCosts['api'];
if (advancedSection.checkbox('payment')?.value()) total += featureCosts['payment'];
return total;
},
variant: 'default',
prefix: '+'
}, '1fr');
row.addPriceDisplay('ecommercePrice', {
label: 'E-commerce Add-ons',
computedValue: () => {
const type = projectSection.radioButton('websiteType')?.value();
if (type !== 'ecommerce') return 0;
let total = 0;
const productCount = ecommerceSection.slider('productCount')?.value() || 50;
const platform = ecommerceSection.dropdown('ecommercePlatform')?.value() || 'shopify';
total += Math.max(0, productCount - 20) * 15;
if (platform === 'magento') total += 5000;
if (platform === 'custom') total += 10000;
return total;
},
variant: 'default',
prefix: '+',
isVisible: () => projectSection.radioButton('websiteType')?.value() === 'ecommerce'
}, '1fr');
});
const finalSection = form.addSubform('final', {
title: '🧾 Summary',
isCollapsible: false,
sticky: 'bottom'
});
finalSection.addRow(row => {
row.addPriceDisplay('totalEstimate', {
label: 'Total Estimated Cost',
computedValue: () => {
const type = projectSection.radioButton('websiteType')?.value() || 'business';
let total = websiteTypePrices[type] || 3500;
// Pages
const pageCount = contentSection.slider('pageCount')?.value() || 5;
const extraPages = Math.max(0, pageCount - (includedPages[type] || 5));
const pricePerPage = type === 'custom' ? 400 : type === 'webapp' ? 350 : 250;
total += extraPages * pricePerPage;
// Design level
const designLevel = contentSection.dropdown('designLevel')?.value() || 'semi-custom';
total *= designMultipliers[designLevel] || 1;
// Content
const contentSource = contentSection.dropdown('contentSource')?.value() || 'client';
if (contentSource === 'partial') total += pageCount * 150;
if (contentSource === 'agency') total += pageCount * 300;
// Features
if (featuresSection.checkbox('cms')?.value()) total += featureCosts['cms'];
if (featuresSection.checkbox('blog')?.value()) total += featureCosts['blog'];
if (featuresSection.checkbox('contact')?.value()) total += featureCosts['contact'];
if (featuresSection.checkbox('newsletter')?.value()) total += featureCosts['newsletter'];
if (featuresSection.checkbox('search')?.value()) total += featureCosts['search'];
if (featuresSection.checkbox('multilingual')?.value()) total += featureCosts['multilingual'];
if (featuresSection.checkbox('analytics')?.value()) total += featureCosts['analytics'];
if (featuresSection.checkbox('seo')?.value()) total += featureCosts['seo'];
if (featuresSection.checkbox('socialIntegration')?.value()) total += featureCosts['socialIntegration'];
if (featuresSection.checkbox('chat')?.value()) total += featureCosts['chat'];
if (advancedSection.checkbox('booking')?.value()) total += featureCosts['booking'];
if (advancedSection.checkbox('membership')?.value()) total += featureCosts['membership'];
if (advancedSection.checkbox('api')?.value()) total += featureCosts['api'];
if (advancedSection.checkbox('payment')?.value()) total += featureCosts['payment'];
// E-commerce extras
if (type === 'ecommerce') {
const productCount = ecommerceSection.slider('productCount')?.value() || 50;
const platform = ecommerceSection.dropdown('ecommercePlatform')?.value() || 'shopify';
total += Math.max(0, productCount - 20) * 15;
if (platform === 'magento') total += 5000;
if (platform === 'custom') total += 10000;
}
// Rush delivery
const urgency = timelineSection.radioButton('urgency')?.value() || 'standard';
if (urgency === 'rush') total *= 1.25;
if (urgency === 'urgent') total *= 1.50;
return Math.round(total);
},
variant: 'large'
});
});
finalSection.addRow(row => {
row.addTextPanel('disclaimer', {
computedValue: () => 'Final pricing confirmed after discovery call.',
customStyles: { 'font-size': '0.85rem', 'color': '#64748b', 'font-style': 'italic' }
});
});
form.configureSubmitButton({
label: 'Get Detailed Quote'
});
}
Frequently Asked Questions
Can I customize this for my agency's pricing model?
Yes. Every price point is configurable - base rates for project types, per-page pricing, feature add-ons, design level multipliers, and rush delivery fees. Match it exactly to how you quote projects.
How does this qualify leads before they contact me?
Clients see realistic pricing upfront. Those with $500 budgets for e-commerce sites will self-select out. You'll spend time talking to prospects who understand and accept your rate range.
Can I add my own features and service options?
Absolutely. Add custom features like headless CMS, specific integrations, custom animations, or ongoing maintenance packages. Remove options you don't offer.
Should I show exact prices or ranges?
The calculator shows estimates with a disclaimer. You can adjust the messaging to emphasize that final quotes require a discovery call. This sets expectations while still providing value.
Can clients save or share their configuration?
The submit button captures all their selections. You receive the complete project specification along with their contact info, so you can prepare a proper proposal before calling them.