Flooring Installation Quote Form: Build Flooring Estimate Calculators

Flooring quotes are material plus labor, but homeowners don't think that way. They think "how much for my living room?" They need a number that includes everything - material, installation, removal, trim - not a per-square-foot rate they have to multiply themselves.

The challenge with flooring quotes is options. Hardwood or LVP? Oak or walnut? Budget or premium? Each choice affects price significantly. A quote form that shows real-time pricing as they select options helps homeowners navigate these decisions without a two-hour showroom visit.

Here's how to build a flooring quote form that handles the complexity - multiple material types, quality tiers, removal and prep work - while giving homeowners instant pricing they can trust.

Flooring Type Selection

Start with the big decision: what kind of floor. This determines everything else - pricing structure, options available, installation method. Some homeowners know exactly what they want. Others need guidance.

const flooringSection = form.addSubform('flooring', {
    title: 'Flooring Selection'
});

flooringSection.addRow(row => {
    row.addRadioButton('flooringType', {
        label: 'What type of flooring are you interested in?',
        options: [
            { id: 'hardwood', name: 'Hardwood' },
            { id: 'engineered', name: 'Engineered Hardwood' },
            { id: 'laminate', name: 'Laminate' },
            { id: 'lvp', name: 'Luxury Vinyl Plank (LVP)' },
            { id: 'tile', name: 'Tile (Ceramic/Porcelain)' },
            { id: 'carpet', name: 'Carpet' },
            { id: 'not-sure', name: 'Not sure - need guidance' }
        ],
        orientation: 'vertical',
        isRequired: true
    });
});

flooringSection.addRow(row => {
    row.addDropdown('hardwoodSpecies', {
        label: 'Wood Species',
        options: [
            { id: 'oak', name: 'Oak (most popular)' },
            { id: 'maple', name: 'Maple' },
            { id: 'hickory', name: 'Hickory' },
            { id: 'walnut', name: 'Walnut (premium)' },
            { id: 'bamboo', name: 'Bamboo' },
            { id: 'exotic', name: 'Exotic/Other' }
        ],
        isVisible: () => flooringType.value() === 'hardwood' ||
                        flooringType.value() === 'engineered'
    });
});

flooringSection.addRow(row => {
    row.addDropdown('tileType', {
        label: 'Tile Type',
        options: [
            { id: 'ceramic', name: 'Ceramic (budget-friendly)' },
            { id: 'porcelain', name: 'Porcelain (more durable)' },
            { id: 'natural-stone', name: 'Natural Stone' },
            { id: 'large-format', name: 'Large Format (24"+)' }
        ],
        isVisible: () => flooringType.value() === 'tile'
    });
});

Conditional fields keep it focused. Someone choosing hardwood sees wood species options. Someone choosing tile sees ceramic vs porcelain. The form adapts to their selection rather than overwhelming with every possible option.

Quality Tiers

Within each flooring type, quality matters enormously. Budget LVP and premium LVP look similar in photos but perform completely differently. Make the tiers explicit so homeowners understand what they're choosing.

flooringSection.addRow(row => {
    row.addRadioButton('qualityTier', {
        label: 'Quality/Price Range',
        options: [
            { id: 'budget', name: 'Budget-Friendly' },
            { id: 'mid-range', name: 'Mid-Range (Best Value)' },
            { id: 'premium', name: 'Premium' },
            { id: 'luxury', name: 'Luxury/Designer' }
        ],
        orientation: 'horizontal',
        defaultValue: 'mid-range'
    });
});

flooringSection.addRow(row => {
    row.addTextDisplay('qualityDescription', {
        computedValue: () => {
            const tier = qualityTier.value();
            const type = flooringType.value();

            if (type === 'hardwood' || type === 'engineered') {
                if (tier === 'budget') return 'Select grade, 3/4" solid or 3/8" engineered';
                if (tier === 'mid-range') return '#1 Common grade, quality construction';
                if (tier === 'premium') return 'Select & Better grade, wide plank options';
                if (tier === 'luxury') return 'Clear grade, exotic species, custom widths';
            }
            if (type === 'lvp') {
                if (tier === 'budget') return '4mm with pad, 15-year warranty';
                if (tier === 'mid-range') return '5-6mm, 20mil wear layer, lifetime warranty';
                if (tier === 'premium') return '8mm+, 28mil wear layer, rigid core';
                if (tier === 'luxury') return 'SPC/WPC premium, realistic textures';
            }
            return '';
        },
        className: 'text-muted small'
    });
});

The dynamic description explains what each tier actually means. "Mid-range LVP" is meaningless. "5-6mm, 20mil wear layer, lifetime warranty" tells them what they're getting. This education builds trust and helps them choose appropriately.

Project Scope

Square footage drives the estimate, but room selection provides context. Knowing they want to do the living room, dining room, and hallway helps you plan the installation - transitions, direction changes, where to start.

const scopeSection = form.addSubform('scope', {
    title: 'Project Scope'
});

scopeSection.addRow(row => {
    row.addSlider('squareFootage', {
        label: 'Approximate Square Footage',
        min: 100,
        max: 3000,
        step: 50,
        defaultValue: 500,
        unit: 'sq ft'
    });
});

scopeSection.addRow(row => {
    row.addCheckboxList('rooms', {
        label: 'Rooms to be done',
        options: [
            { id: 'living-room', name: 'Living Room' },
            { id: 'dining-room', name: 'Dining Room' },
            { id: 'kitchen', name: 'Kitchen' },
            { id: 'bedrooms', name: 'Bedroom(s)' },
            { id: 'hallways', name: 'Hallway/Stairs' },
            { id: 'basement', name: 'Basement' },
            { id: 'bathroom', name: 'Bathroom(s)' },
            { id: 'whole-floor', name: 'Entire Floor/Level' },
            { id: 'whole-house', name: 'Whole House' }
        ],
        orientation: 'vertical'
    });
});

The slider works better than a text input for square footage. Homeowners rarely know exact measurements, but they can estimate whether they're closer to 500 or 1000 square feet. The slider makes adjusting easy.

Current Flooring

What's there now affects installation cost. Carpet comes up easily. Old tile requires demo work. Hardwood in good condition might be refinishable instead of replaceable.

const currentSection = form.addSubform('current', {
    title: 'Current Flooring'
});

currentSection.addRow(row => {
    row.addDropdown('currentFlooring', {
        label: 'What's currently on the floor?',
        options: [
            { id: 'carpet', name: 'Carpet' },
            { id: 'hardwood', name: 'Hardwood' },
            { id: 'laminate', name: 'Laminate' },
            { id: 'vinyl', name: 'Vinyl/Linoleum' },
            { id: 'tile', name: 'Tile' },
            { id: 'concrete', name: 'Concrete (unfinished)' },
            { id: 'subfloor', name: 'Bare Subfloor' },
            { id: 'multiple', name: 'Multiple types' }
        ],
        isRequired: true
    });
});

currentSection.addRow(row => {
    row.addRadioButton('removalNeeded', {
        label: 'Do you need us to remove the old flooring?',
        options: [
            { id: 'yes', name: 'Yes, include removal' },
            { id: 'no', name: 'No, I'll remove it myself' },
            { id: 'already-done', name: 'Already removed' }
        ],
        defaultValue: 'yes'
    });
});

currentSection.addRow(row => {
    row.addRadioButton('subfloorCondition', {
        label: 'Subfloor condition',
        options: [
            { id: 'good', name: 'Good - Level and solid' },
            { id: 'fair', name: 'Fair - Minor issues' },
            { id: 'poor', name: 'Poor - Needs work' },
            { id: 'unknown', name: 'Unknown/Not sure' }
        ],
        defaultValue: 'unknown'
    });
});

The removal question is important for pricing. Many homeowners assume they'll save money doing it themselves, not realizing the time and disposal hassle involved. Showing the cost to include removal often tips them toward letting you handle it.

Additional Services

Flooring projects often expand beyond just the floor. New baseboards make sense when you're already doing work. Stairs need matching treads. The subfloor might need repairs. Capture these upfront.

const servicesSection = form.addSubform('services', {
    title: 'Additional Services'
});

servicesSection.addRow(row => {
    row.addCheckboxList('additionalServices', {
        label: 'Include in quote',
        options: [
            { id: 'baseboards', name: 'New Baseboards/Trim' },
            { id: 'transitions', name: 'Transition Strips' },
            { id: 'stairs', name: 'Stair Treads/Risers' },
            { id: 'subfloor-repair', name: 'Subfloor Repair' },
            { id: 'leveling', name: 'Floor Leveling' },
            { id: 'moisture-barrier', name: 'Moisture Barrier' },
            { id: 'underlayment', name: 'Premium Underlayment' },
            { id: 'furniture-moving', name: 'Furniture Moving' }
        ],
        orientation: 'vertical'
    });
});

servicesSection.addRow(row => {
    row.addCheckbox('disposalIncluded', {
        label: 'Include debris removal and disposal',
        defaultValue: true
    });
});

Each service adds to the total in real-time. Homeowners can see exactly how much new baseboards add, decide if it's worth it, and adjust their selections. No surprises, no awkward conversations about scope creep.

Pricing Calculation

Flooring pricing has many components: material per square foot, labor per square foot, removal if needed, additional services, disposal. The form calculates all of this and presents a clear total.

// Pricing calculation
const materialPricePerSqFt: Record<string, Record<string, number>> = {
    'hardwood': { 'budget': 6, 'mid-range': 9, 'premium': 14, 'luxury': 20 },
    'engineered': { 'budget': 5, 'mid-range': 7, 'premium': 10, 'luxury': 15 },
    'laminate': { 'budget': 2, 'mid-range': 3.5, 'premium': 5, 'luxury': 7 },
    'lvp': { 'budget': 3, 'mid-range': 5, 'premium': 7, 'luxury': 10 },
    'tile': { 'budget': 4, 'mid-range': 7, 'premium': 12, 'luxury': 20 },
    'carpet': { 'budget': 2, 'mid-range': 4, 'premium': 6, 'luxury': 10 },
    'not-sure': { 'budget': 3, 'mid-range': 5, 'premium': 8, 'luxury': 12 }
};

const laborPricePerSqFt: Record<string, number> = {
    'hardwood': 4.50,
    'engineered': 4.00,
    'laminate': 2.50,
    'lvp': 3.00,
    'tile': 6.00,
    'carpet': 1.50,
    'not-sure': 3.50
};

const woodSpeciesMultiplier: Record<string, number> = {
    'oak': 1.0,
    'maple': 1.1,
    'hickory': 1.15,
    'walnut': 1.4,
    'bamboo': 0.9,
    'exotic': 1.6
};

const removalPricePerSqFt: Record<string, number> = {
    'carpet': 0.75,
    'hardwood': 2.00,
    'laminate': 1.00,
    'vinyl': 1.25,
    'tile': 3.50,
    'concrete': 0,
    'subfloor': 0,
    'multiple': 1.50
};

const estimatedCost = form.computedValue(() => {
    const sqft = squareFootage.value() ?? 500;
    const type = flooringType.value() ?? 'lvp';
    const tier = qualityTier.value() ?? 'mid-range';

    // Material cost
    let materialPerSqFt = materialPricePerSqFt[type]?.[tier] ?? 5;

    // Wood species adjustment
    if ((type === 'hardwood' || type === 'engineered') && hardwoodSpecies.value()) {
        materialPerSqFt *= woodSpeciesMultiplier[hardwoodSpecies.value()] ?? 1.0;
    }

    // Labor cost
    const laborPerSqFt = laborPricePerSqFt[type] ?? 3.50;

    // Removal cost
    let removalCost = 0;
    if (removalNeeded.value() === 'yes') {
        const current = currentFlooring.value() ?? 'carpet';
        removalCost = (removalPricePerSqFt[current] ?? 1.00) * sqft;
    }

    // Additional services
    const services = additionalServices.value() ?? [];
    let servicesCost = 0;
    if (services.includes('baseboards')) servicesCost += sqft * 0.50;
    if (services.includes('transitions')) servicesCost += 150;
    if (services.includes('stairs')) servicesCost += 500;
    if (services.includes('subfloor-repair')) servicesCost += sqft * 1.50;
    if (services.includes('leveling')) servicesCost += sqft * 2.00;
    if (services.includes('moisture-barrier')) servicesCost += sqft * 0.30;
    if (services.includes('underlayment')) servicesCost += sqft * 0.75;
    if (services.includes('furniture-moving')) servicesCost += 200;

    // Disposal
    const disposal = disposalIncluded.value() ? sqft * 0.25 : 0;

    // Total
    return (materialPerSqFt + laborPerSqFt) * sqft + removalCost + servicesCost + disposal;
});

// Material vs labor breakdown
const materialCost = form.computedValue(() => {
    const sqft = squareFootage.value() ?? 500;
    const type = flooringType.value() ?? 'lvp';
    const tier = qualityTier.value() ?? 'mid-range';
    let perSqFt = materialPricePerSqFt[type]?.[tier] ?? 5;

    if ((type === 'hardwood' || type === 'engineered') && hardwoodSpecies.value()) {
        perSqFt *= woodSpeciesMultiplier[hardwoodSpecies.value()] ?? 1.0;
    }

    return perSqFt * sqft;
});

const laborCost = form.computedValue(() => {
    const sqft = squareFootage.value() ?? 500;
    const type = flooringType.value() ?? 'lvp';
    return (laborPricePerSqFt[type] ?? 3.50) * sqft;
});

Breaking out material and labor helps homeowners understand where their money goes. Hardwood material costs more than LVP, but LVP installation is faster and cheaper. The total might be similar, but for different reasons.

Displaying the Estimate

Show the breakdown and the total. Material and installation separated, then combined into a range. The per-square-foot note lets homeowners compare to what they've read online.

const pricingSection = form.addSubform('pricing', {
    title: 'Estimated Cost'
});

pricingSection.addRow(row => {
    row.addPriceDisplay('materialPrice', {
        label: 'Materials',
        computedValue: () => materialCost(),
        currency: '$',
        decimals: 0
    });
    row.addPriceDisplay('laborPrice', {
        label: 'Installation',
        computedValue: () => laborCost(),
        currency: '$',
        decimals: 0
    });
});

pricingSection.addRow(row => {
    row.addPriceDisplay('lowEstimate', {
        label: 'Total Estimate',
        computedValue: () => estimatedCost() * 0.9,
        currency: '$',
        decimals: 0,
        prefix: 'From'
    });
    row.addPriceDisplay('highEstimate', {
        computedValue: () => estimatedCost() * 1.1,
        currency: '$',
        decimals: 0,
        prefix: 'To'
    });
});

pricingSection.addRow(row => {
    row.addTextDisplay('perSqFtNote', {
        computedValue: () => {
            const total = estimatedCost() ?? 0;
            const sqft = squareFootage.value() ?? 500;
            const perSqFt = total / sqft;
            return `Approximately $${perSqFt.toFixed(2)}/sq ft installed`;
        },
        className: 'text-muted'
    });
});

pricingSection.addRow(row => {
    row.addTextDisplay('financing', {
        computedValue: () => {
            const monthly = (estimatedCost() ?? 0) / 48;
            return `As low as $${Math.round(monthly)}/month with financing`;
        },
        isVisible: () => (estimatedCost() ?? 0) > 2500
    });
});

Financing messaging appears for larger projects. Flooring a whole house is a significant expense. Monthly payments make it accessible without cheapening the perception of your service.

Timeline and Constraints

When do they want it done? This affects scheduling and sometimes pricing. Rush jobs might cost more. Flexible timing lets you fit them into your schedule efficiently.

const timelineSection = form.addSubform('timeline', {
    title: 'Project Timeline'
});

timelineSection.addRow(row => {
    row.addDropdown('urgency', {
        label: 'When do you want to start?',
        options: [
            { id: 'asap', name: 'As soon as possible' },
            { id: '2-weeks', name: 'Within 2 weeks' },
            { id: '1-month', name: 'Within 1 month' },
            { id: '3-months', name: 'Within 3 months' },
            { id: 'flexible', name: 'Flexible - just getting quotes' }
        ],
        isRequired: true
    });
});

timelineSection.addRow(row => {
    row.addTextarea('constraints', {
        label: 'Any scheduling constraints?',
        placeholder: 'Moving date, event coming up, need to be done before holiday...',
        rows: 2
    });
});

Constraints matter for flooring more than many trades. The room needs to be empty. Occupants might need to stay elsewhere. If they're moving in, there's a hard deadline. Capture these so you can plan appropriately.

Contact and Property Information

Standard contact info plus property details. Homeowner vs renter vs property manager affects the sales conversation. Condos might have HOA approval requirements. Commercial spaces have different scheduling needs.

const contactSection = form.addSubform('contact', {
    title: 'Contact Information'
});

contactSection.addRow(row => {
    row.addTextbox('fullName', {
        label: 'Full Name',
        isRequired: true
    });
    row.addTextbox('phone', {
        label: 'Phone Number',
        isRequired: true
    });
});

contactSection.addRow(row => {
    row.addEmail('email', {
        label: 'Email',
        isRequired: true
    });
});

contactSection.addRow(row => {
    row.addAddress('propertyAddress', {
        label: 'Property Address',
        isRequired: true,
        restrictToCountries: ['us'],
        showMap: true
    });
});

contactSection.addRow(row => {
    row.addDropdown('propertyType', {
        label: 'Property Type',
        options: [
            { id: 'single-family', name: 'Single Family Home' },
            { id: 'condo', name: 'Condo/Townhouse' },
            { id: 'apartment', name: 'Apartment' },
            { id: 'commercial', name: 'Commercial Space' }
        ]
    });
    row.addDropdown('homeownerStatus', {
        label: 'Are you the homeowner?',
        options: [
            { id: 'owner', name: 'Yes, homeowner' },
            { id: 'renter', name: 'Renter (with landlord approval)' },
            { id: 'property-manager', name: 'Property Manager' },
            { id: 'contractor', name: 'Contractor/Builder' }
        ]
    });
});

The property type question is lead qualification. A contractor wanting flooring for their projects is a different conversation than a homeowner doing one room. Route leads appropriately.

What Makes This Form Work

Several elements make this flooring form effective:

• Guided selection - Material type, then quality tier, then options. Logical flow.
• Real-time pricing - Every selection updates the estimate. No waiting.
• Full-picture quoting - Removal, services, disposal all included. No hidden costs.
• Education built in - Quality descriptions help homeowners choose well.
• Per-square-foot context - Lets them compare to online research.

Putting It Together

A flooring quote form transforms the shopping experience. Instead of visiting showrooms, getting confused by options, and waiting days for quotes, homeowners get instant pricing based on their actual project.

For you, it means qualified leads who understand the pricing, have selected their preferences, and are ready to move forward. The in-home measurement confirms details rather than starting from scratch.