Wishlist Feature Feedback
The wishlist feature is a powerful conversion tool - when done right. This feedback survey helps you understand how customers use your wishlist, what frustrates them, and what would make them more likely to purchase saved items. Gather insights on notification preferences, sharing features, and must-have improvements to optimize this critical e-commerce feature.
Try the Form
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export function wishlistFeedbackSurvey(form: FormTs) {
// Wishlist Feature Feedback - Understand wishlist usage and improvements needed
// Demonstrates: EmojiRating, Slider, StarRating, MatrixQuestion, CheckboxList, ThumbRating, conditional flow
// ============================================
// HEADER
// ============================================
form.addRow(row => {
row.addTextPanel('header', {
label: 'Help Us Improve Your Wishlist',
computedValue: () => 'Share your experience with our wishlist feature to help us make it even better.',
customStyles: {
background: 'linear-gradient(135deg, #ec4899 0%, #f43f5e 100%)',
color: 'white',
padding: '28px',
borderRadius: '16px',
textAlign: 'center',
fontSize: '15px'
}
});
});
// ============================================
// SECTION 1: Overall Satisfaction
// ============================================
const satisfactionSection = form.addSubform('satisfactionSection', {
title: 'Overall Experience',
customStyles: { backgroundColor: '#fdf2f8', padding: '20px', borderRadius: '12px' }
});
satisfactionSection.addRow(row => {
row.addEmojiRating('overallSatisfaction', {
label: 'How satisfied are you with our wishlist feature?',
preset: 'satisfaction',
size: 'lg',
showLabels: true,
alignment: 'center'
});
});
satisfactionSection.addRow(row => {
row.addSlider('usageFrequency', {
label: 'How often do you use the wishlist?',
min: 1,
max: 5,
step: 1,
showValue: true,
defaultValue: 3,
unit: '',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
});
satisfactionSection.addRow(row => {
row.addTextPanel('frequencyLabel', {
computedValue: () => {
const freq = satisfactionSection.slider('usageFrequency')?.value();
const labels: Record<number, string> = {
1: 'Rarely (once a month or less)',
2: 'Occasionally (a few times a month)',
3: 'Regularly (weekly)',
4: 'Frequently (several times a week)',
5: 'Daily'
};
return freq ? labels[freq] || '' : '';
},
customStyles: {
textAlign: 'center',
color: '#6b7280',
fontSize: '14px',
marginTop: '-8px'
},
isVisible: () => satisfactionSection.slider('usageFrequency')?.value() !== null
});
});
// ============================================
// SECTION 2: Feature Usage
// ============================================
const usageSection = form.addSubform('usageSection', {
title: 'How You Use Wishlists',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
usageSection.addRow(row => {
row.addCheckboxList('usagePurpose', {
label: 'What do you primarily use the wishlist for? (Select all that apply)',
options: [
{ id: 'save-later', name: 'Saving items to buy later' },
{ id: 'price-watch', name: 'Tracking prices for sales' },
{ id: 'compare', name: 'Comparing similar products' },
{ id: 'gift-ideas', name: 'Creating gift ideas lists' },
{ id: 'share', name: 'Sharing with friends/family' },
{ id: 'organize', name: 'Organizing product research' },
{ id: 'stock', name: 'Waiting for items to be in stock' }
],
orientation: 'vertical'
});
});
usageSection.addRow(row => {
row.addInteger('wishlistItems', {
label: 'Approximately how many items are in your wishlist right now?',
min: 0,
max: 500,
placeholder: 'Enter number of items'
});
});
// ============================================
// SECTION 3: Feature Ratings
// ============================================
const ratingsSection = form.addSubform('ratingsSection', {
title: 'Feature Ratings',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null,
customStyles: { backgroundColor: '#f8fafc', padding: '20px', borderRadius: '12px' }
});
ratingsSection.addRow(row => {
row.addMatrixQuestion('featureImportance', {
label: 'How important are these wishlist features to you?',
rows: [
{ id: 'price-alerts', label: 'Price drop notifications', isRequired: true },
{ id: 'back-in-stock', label: 'Back in stock alerts', isRequired: true },
{ id: 'multiple-lists', label: 'Multiple/organized lists', isRequired: false },
{ id: 'sharing', label: 'Sharing with others', isRequired: false },
{ id: 'mobile-sync', label: 'Syncing across devices', isRequired: true },
{ id: 'quick-add', label: 'One-click add to wishlist', isRequired: false }
],
columns: [
{ id: 'not', label: 'Not Important' },
{ id: 'nice', label: 'Nice to Have' },
{ id: 'important', label: 'Important' },
{ id: 'essential', label: 'Essential' }
],
striped: true,
fullWidth: true
});
});
// ============================================
// SECTION 4: Current Experience Ratings
// ============================================
const experienceSection = form.addSubform('experienceSection', {
title: 'Your Experience',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
experienceSection.addRow(row => {
row.addStarRating('easeOfUse', {
label: 'How easy is it to add items to your wishlist?',
maxStars: 5,
size: 'md',
showCounter: true,
alignment: 'left'
}, '1fr');
row.addStarRating('findability', {
label: 'How easy is it to find your wishlist?',
maxStars: 5,
size: 'md',
showCounter: true,
alignment: 'left'
}, '1fr');
});
experienceSection.addRow(row => {
row.addStarRating('organization', {
label: 'How well can you organize your saved items?',
maxStars: 5,
size: 'md',
showCounter: true,
alignment: 'left'
}, '1fr');
row.addStarRating('notifications', {
label: 'How useful are wishlist notifications?',
maxStars: 5,
size: 'md',
showCounter: true,
alignment: 'left'
}, '1fr');
});
// ============================================
// SECTION 5: Conversion Questions
// ============================================
const conversionSection = form.addSubform('conversionSection', {
title: 'From Wishlist to Purchase',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
conversionSection.addRow(row => {
row.addThumbRating('hasPurchased', {
label: 'Have you ever purchased an item from your wishlist?',
size: 'lg',
showLabels: true,
upLabel: 'Yes',
downLabel: 'No',
alignment: 'center'
});
});
conversionSection.addRow(row => {
row.addRadioButton('purchaseTrigger', {
label: 'What usually triggers you to buy a wishlisted item?',
options: [
{ id: 'sale', name: 'Price drops or sales' },
{ id: 'need', name: 'I finally need it' },
{ id: 'stock', name: 'It came back in stock' },
{ id: 'reminder', name: 'Email/notification reminder' },
{ id: 'impulse', name: 'Just felt like treating myself' },
{ id: 'gift', name: 'Someone bought it for me' }
],
orientation: 'vertical',
isVisible: () => conversionSection.thumbRating('hasPurchased')?.value() === 'up'
});
});
conversionSection.addRow(row => {
row.addCheckboxList('notPurchaseReasons', {
label: 'Why haven\'t you purchased from your wishlist?',
options: [
{ id: 'price', name: 'Waiting for a better price' },
{ id: 'priority', name: 'Other purchases take priority' },
{ id: 'forgot', name: 'I forget to check it' },
{ id: 'changed-mind', name: 'Changed my mind about items' },
{ id: 'elsewhere', name: 'Found items cheaper elsewhere' },
{ id: 'stock', name: 'Items are out of stock' }
],
orientation: 'vertical',
isVisible: () => conversionSection.thumbRating('hasPurchased')?.value() === 'down'
});
});
// ============================================
// SECTION 6: Notification Preferences
// ============================================
const notificationSection = form.addSubform('notificationSection', {
title: 'Notification Preferences',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null,
customStyles: { backgroundColor: '#fef3c7', padding: '20px', borderRadius: '12px' }
});
notificationSection.addRow(row => {
row.addRadioButton('notificationPref', {
label: 'How would you like to be notified about wishlist updates?',
options: [
{ id: 'email', name: 'Email notifications' },
{ id: 'push', name: 'Push notifications (app/browser)' },
{ id: 'both', name: 'Both email and push' },
{ id: 'none', name: 'No notifications needed' }
],
orientation: 'vertical'
});
});
notificationSection.addRow(row => {
row.addRadioButton('notificationFreq', {
label: 'How often should we send wishlist updates?',
options: [
{ id: 'immediate', name: 'Immediately when something changes' },
{ id: 'daily', name: 'Daily digest' },
{ id: 'weekly', name: 'Weekly summary' },
{ id: 'only-sales', name: 'Only for sales/price drops' }
],
orientation: 'vertical',
isVisible: () => {
const pref = notificationSection.radioButton('notificationPref')?.value();
return !!pref && pref !== 'none';
}
});
});
// ============================================
// SECTION 7: Improvement Suggestions
// ============================================
const improvementSection = form.addSubform('improvementSection', {
title: 'Wishlist Improvements',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
improvementSection.addRow(row => {
row.addSuggestionChips('wantedFeatures', {
label: 'Which new features would you love to see? (Select up to 3)',
suggestions: [
{ id: 'price-history', name: 'Price history charts' },
{ id: 'categories', name: 'Custom categories' },
{ id: 'notes', name: 'Add notes to items' },
{ id: 'priority', name: 'Priority ranking' },
{ id: 'compare', name: 'Side-by-side compare' },
{ id: 'budget', name: 'Budget tracking' },
{ id: 'collab', name: 'Collaborative lists' },
{ id: 'similar', name: 'Similar item suggestions' }
],
max: 3,
alignment: 'center'
});
});
improvementSection.addSpacer({ height: '16px' });
improvementSection.addRow(row => {
row.addTextarea('openSuggestions', {
label: 'Any other suggestions to improve our wishlist?',
placeholder: 'Tell us what would make the wishlist perfect for you...',
rows: 3,
autoExpand: true
});
});
// ============================================
// SECTION 8: Summary
// ============================================
const summarySection = form.addSubform('summary', {
title: 'Your Feedback Summary',
isVisible: () => {
const sat = satisfactionSection.emojiRating('overallSatisfaction')?.value();
return sat !== null && sat !== undefined;
}
});
summarySection.addRow(row => {
row.addTextPanel('summaryContent', {
computedValue: () => {
const satisfaction = satisfactionSection.emojiRating('overallSatisfaction')?.value();
const frequency = satisfactionSection.slider('usageFrequency')?.value();
const purposes = usageSection.checkboxList('usagePurpose')?.value() || [];
const wantedFeatures = improvementSection.suggestionChips('wantedFeatures')?.value() || [];
const hasPurchased = conversionSection.thumbRating('hasPurchased')?.value();
if (!satisfaction) return '';
const satLabels: Record<string, string> = {
'very-bad': 'Very Dissatisfied',
'bad': 'Dissatisfied',
'neutral': 'Neutral',
'good': 'Satisfied',
'excellent': 'Very Satisfied'
};
const freqLabels: Record<number, string> = {
1: 'Rarely',
2: 'Occasionally',
3: 'Weekly',
4: 'Frequently',
5: 'Daily'
};
let summary = '📋 Wishlist Feedback Summary\n';
summary += `${'═'.repeat(30)}\n\n`;
summary += `💖 Satisfaction: ${satLabels[satisfaction] || satisfaction}\n`;
if (frequency) {
summary += `📅 Usage: ${freqLabels[frequency] || frequency}\n`;
}
if (purposes.length > 0) {
summary += `\n🎯 Uses wishlist for: ${purposes.length} purposes`;
}
if (hasPurchased) {
summary += `\n🛒 Has purchased from wishlist: ${hasPurchased === 'up' ? 'Yes' : 'No'}`;
}
if (wantedFeatures.length > 0) {
summary += `\n\n✨ Requested features: ${wantedFeatures.length}`;
}
return summary;
},
customStyles: () => {
const satisfaction = satisfactionSection.emojiRating('overallSatisfaction')?.value();
const baseStyles = {
padding: '20px',
borderRadius: '12px',
whiteSpace: 'pre-wrap',
fontFamily: 'monospace',
fontSize: '14px'
};
if (satisfaction === 'excellent' || satisfaction === 'good') {
return { ...baseStyles, backgroundColor: '#fdf2f8', borderLeft: '4px solid #ec4899' };
} else if (satisfaction === 'neutral') {
return { ...baseStyles, backgroundColor: '#fef3c7', borderLeft: '4px solid #f59e0b' };
} else {
return { ...baseStyles, backgroundColor: '#fef2f2', borderLeft: '4px solid #ef4444' };
}
}
});
});
// ============================================
// FORM CONFIGURATION
// ============================================
form.configureSubmitButton({
label: 'Submit Wishlist Feedback',
isVisible: () => satisfactionSection.emojiRating('overallSatisfaction')?.value() !== null
});
form.configureCompletionScreen({
type: 'text',
title: 'Thank You for Your Feedback!',
message: 'Your insights will help us build a better wishlist experience. Keep saving items you love - improvements are on the way!'
});
}
Frequently Asked Questions
When should I survey wishlist users?
Best times include: after they add their 5th item, when they have items for 30+ days, after a purchase from wishlist, or when they remove items. Target active wishlist users for the most relevant feedback.
What metrics should I track from wishlist feedback?
Key metrics include: wishlist-to-purchase conversion rate, average items per wishlist, time from add to purchase, abandonment reasons, and feature satisfaction scores.
How can wishlists increase conversions?
Effective wishlists include: price drop alerts, back-in-stock notifications, sharing capabilities, easy organization, and timely reminders. Use this survey to identify which features your customers value most.
Should I ask about wishlist sharing?
Yes! Social sharing can drive traffic and gift purchases. This survey includes questions about sharing preferences to help you prioritize collaborative wishlist features.
How do I encourage wishlist survey completion?
Offer incentives like early access to sales, exclusive discounts, or loyalty points. Target users who actively engage with wishlists for higher response rates.