Tour & Excursion Feedback
Great tours create lasting memories, and guest feedback helps you deliver consistently exceptional experiences. This comprehensive form captures ratings across all tour dimensions: guide performance, activity quality, logistical organization, value for money, and emotional impact. Use the insights to improve guide training, refine itineraries, and identify what makes guests recommend your tours to others.
Try the Form
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export function tourFeedbackForm(form: FormTs) {
// Tour & Excursion Feedback Form
// Demonstrates: StarRating, EmojiRating, MatrixQuestion, SuggestionChips, RatingScale (NPS), Slider, conditional visibility
// ============================================
// HEADER
// ============================================
form.addRow(row => {
row.addTextPanel('header', {
label: 'Share Your Tour Experience',
computedValue: () => 'Your feedback helps us create unforgettable adventures.',
customStyles: {
backgroundColor: '#059669',
color: 'white',
padding: '24px',
borderRadius: '12px',
textAlign: 'center'
}
});
});
// ============================================
// SECTION 1: Tour Information
// ============================================
const tourInfoSection = form.addSubform('tourInfo', {
title: 'Tour Details'
});
tourInfoSection.addRow(row => {
row.addTextbox('tourName', {
label: 'Tour or excursion name',
placeholder: 'e.g., Sunset Sailing Adventure',
isRequired: true
}, '1fr');
row.addDatepicker('tourDate', {
label: 'Date of tour',
isRequired: true
}, '1fr');
});
tourInfoSection.addRow(row => {
row.addDropdown('tourType', {
label: 'Type of experience',
options: [
{ id: 'guided-tour', name: 'Guided sightseeing tour' },
{ id: 'adventure', name: 'Adventure / outdoor activity' },
{ id: 'cultural', name: 'Cultural / historical tour' },
{ id: 'food-wine', name: 'Food & wine experience' },
{ id: 'nature', name: 'Nature / wildlife tour' },
{ id: 'water', name: 'Water activity / cruise' },
{ id: 'multi-day', name: 'Multi-day tour' },
{ id: 'other', name: 'Other' }
],
placeholder: 'Select tour type'
}, '1fr');
row.addDropdown('groupSize', {
label: 'Group size',
options: [
{ id: 'private', name: 'Private tour (just my party)' },
{ id: 'small', name: 'Small group (2-10 people)' },
{ id: 'medium', name: 'Medium group (11-25 people)' },
{ id: 'large', name: 'Large group (25+ people)' }
],
placeholder: 'Select group size'
}, '1fr');
});
// ============================================
// SECTION 2: Overall Experience
// ============================================
const overallSection = form.addSubform('overallExperience', {
title: 'Overall Experience',
customStyles: () => {
const rating = overallSection.starRating('overallRating')?.value();
if (rating && rating >= 4) return { backgroundColor: '#dcfce7', padding: '16px', borderRadius: '8px' };
if (rating && rating <= 2) return { backgroundColor: '#fee2e2', padding: '16px', borderRadius: '8px' };
return { padding: '16px', borderRadius: '8px' };
}
});
overallSection.addRow(row => {
row.addStarRating('overallRating', {
label: 'How would you rate your overall tour experience?',
maxStars: 5,
size: 'xl',
alignment: 'center',
showConfettiOnMax: true
});
});
overallSection.addRow(row => {
row.addEmojiRating('emotionalExperience', {
label: 'How did this tour make you feel?',
preset: 'mood',
size: 'lg',
alignment: 'center'
});
});
// ============================================
// SECTION 3: Tour Guide Rating
// ============================================
const guideSection = form.addSubform('guideRating', {
title: 'Your Tour Guide'
});
guideSection.addRow(row => {
row.addTextbox('guideName', {
label: 'Guide name (if you remember)',
placeholder: 'Optional'
});
});
guideSection.addRow(row => {
row.addMatrixQuestion('guideMatrix', {
label: 'Rate your tour guide on the following:',
rows: [
{ id: 'knowledge', label: 'Knowledge and expertise', isRequired: true },
{ id: 'communication', label: 'Communication and clarity', isRequired: true },
{ id: 'enthusiasm', label: 'Enthusiasm and energy' },
{ id: 'friendliness', label: 'Friendliness and approachability' },
{ id: 'flexibility', label: 'Flexibility and responsiveness' },
{ id: 'safety', label: 'Safety awareness' }
],
columns: [
{ id: '1', label: 'Poor' },
{ id: '2', label: 'Fair' },
{ id: '3', label: 'Good' },
{ id: '4', label: 'Very Good' },
{ id: '5', label: 'Excellent' }
],
striped: true,
fullWidth: true
});
});
// ============================================
// SECTION 4: Tour Components
// ============================================
const componentsSection = form.addSubform('tourComponents', {
title: 'Tour Components'
});
componentsSection.addRow(row => {
row.addStarRating('activitiesRating', {
label: 'Quality of activities and experiences',
maxStars: 5,
size: 'lg',
alignment: 'center'
}, '1fr');
row.addStarRating('locationsRating', {
label: 'Locations visited',
maxStars: 5,
size: 'lg',
alignment: 'center'
}, '1fr');
});
componentsSection.addRow(row => {
row.addStarRating('paceRating', {
label: 'Pace and timing of the tour',
maxStars: 5,
size: 'lg',
alignment: 'center'
}, '1fr');
row.addStarRating('transportRating', {
label: 'Transportation quality',
maxStars: 5,
size: 'lg',
alignment: 'center'
}, '1fr');
});
componentsSection.addRow(row => {
row.addSlider('lengthFeel', {
label: 'How did you feel about the tour length?',
min: 1,
max: 5,
step: 1,
defaultValue: 3,
showValue: false
});
});
componentsSection.addRow(row => {
row.addTextPanel('lengthScale', {
computedValue: () => {
const value = componentsSection.slider('lengthFeel')?.value();
const labels = ['Much too short', 'A bit short', 'Just right', 'A bit long', 'Much too long'];
return labels[(value || 3) - 1];
},
customStyles: {
textAlign: 'center',
fontStyle: 'italic',
color: '#64748b'
}
});
});
// ============================================
// SECTION 5: Value & Expectations
// ============================================
const valueSection = form.addSubform('valueExpectations', {
title: 'Value & Expectations'
});
valueSection.addRow(row => {
row.addRatingScale('valueForMoney', {
label: 'How would you rate the value for money?',
preset: 'satisfaction',
lowLabel: 'Very poor value',
highLabel: 'Excellent value',
alignment: 'center'
});
});
valueSection.addRow(row => {
row.addRadioButton('metExpectations', {
label: 'Did the tour meet your expectations?',
options: [
{ id: 'exceeded', name: 'Exceeded expectations' },
{ id: 'met', name: 'Met expectations' },
{ id: 'below', name: 'Below expectations' }
],
orientation: 'horizontal'
});
});
valueSection.addRow(row => {
row.addTextarea('expectationsDetail', {
label: () => {
const met = valueSection.radioButton('metExpectations')?.value();
if (met === 'exceeded') return 'What exceeded your expectations?';
if (met === 'below') return 'What fell short of your expectations?';
return 'Any comments on expectations?';
},
placeholder: 'Share details...',
rows: 2,
autoExpand: true,
isVisible: () => valueSection.radioButton('metExpectations')?.value() !== null
});
});
// ============================================
// SECTION 6: Highlights
// ============================================
const highlightsSection = form.addSubform('highlights', {
title: 'Tour Highlights',
isVisible: () => {
const rating = overallSection.starRating('overallRating')?.value();
return rating !== null && rating !== undefined && rating >= 3;
}
});
highlightsSection.addRow(row => {
row.addSuggestionChips('bestParts', {
label: 'What were the best parts of the tour? (Select all that apply)',
suggestions: [
{ id: 'guide', name: 'The guide' },
{ id: 'locations', name: 'Beautiful locations' },
{ id: 'activities', name: 'Fun activities' },
{ id: 'learning', name: 'Learning new things' },
{ id: 'food', name: 'Food & refreshments' },
{ id: 'group', name: 'Great group' },
{ id: 'photos', name: 'Photo opportunities' },
{ id: 'unique', name: 'Unique experiences' }
],
alignment: 'center'
});
});
// ============================================
// SECTION 7: Improvements
// ============================================
const improvementsSection = form.addSubform('improvements', {
title: 'Areas for Improvement',
isVisible: () => {
const rating = overallSection.starRating('overallRating')?.value();
return rating !== null && rating !== undefined && rating <= 4;
}
});
improvementsSection.addRow(row => {
row.addSuggestionChips('improvementAreas', {
label: 'What could be improved?',
suggestions: [
{ id: 'guide-knowledge', name: 'Guide knowledge' },
{ id: 'pace', name: 'Tour pace' },
{ id: 'communication', name: 'Communication' },
{ id: 'transport', name: 'Transportation' },
{ id: 'timing', name: 'Timing/schedule' },
{ id: 'group-size', name: 'Group size' },
{ id: 'food', name: 'Food quality' },
{ id: 'value', name: 'Value for money' }
],
alignment: 'center'
});
});
improvementsSection.addSpacer();
improvementsSection.addRow(row => {
row.addTextarea('improvementDetails', {
label: 'Please share specific suggestions for improvement',
placeholder: 'Your suggestions help us create better experiences...',
rows: 3,
autoExpand: true
});
});
// ============================================
// SECTION 8: Recommendation
// ============================================
const npsSection = form.addSubform('recommendation', {
title: 'Would You Recommend?',
customStyles: () => {
const category = npsSection.ratingScale('tourNps')?.npsCategory();
if (category === 'promoter') return { backgroundColor: '#d1fae5', padding: '16px', borderRadius: '8px' };
if (category === 'passive') return { backgroundColor: '#fef3c7', padding: '16px', borderRadius: '8px' };
if (category === 'detractor') return { backgroundColor: '#fee2e2', padding: '16px', borderRadius: '8px' };
return { padding: '16px', borderRadius: '8px' };
}
});
npsSection.addRow(row => {
row.addRatingScale('tourNps', {
label: 'How likely are you to recommend this tour to friends?',
preset: 'nps',
showSegmentColors: true,
showCategoryLabel: true,
showConfettiOnPromoter: true,
isRequired: true
});
});
npsSection.addRow(row => {
row.addCheckbox('wouldBookAgain', {
label: 'I would book another tour with this company',
isVisible: () => npsSection.ratingScale('tourNps')?.value() !== null
});
});
// ============================================
// SECTION 9: Final Comments
// ============================================
const commentsSection = form.addSubform('finalComments', {
title: 'Additional Thoughts',
isVisible: () => npsSection.ratingScale('tourNps')?.value() !== null
});
commentsSection.addSpacer();
commentsSection.addRow(row => {
row.addTextarea('memorableComment', {
label: 'What will you remember most about this tour?',
placeholder: 'Share your most memorable moment...',
rows: 2,
autoExpand: true
});
});
commentsSection.addSpacer();
commentsSection.addRow(row => {
row.addTextarea('additionalFeedback', {
label: 'Any other feedback for us?',
placeholder: 'Share any additional thoughts or suggestions...',
rows: 2,
autoExpand: true
});
});
// ============================================
// SECTION 10: Summary
// ============================================
const summarySection = form.addSubform('summary', {
title: 'Your Feedback Summary',
isVisible: () => npsSection.ratingScale('tourNps')?.value() !== null
});
summarySection.addRow(row => {
row.addTextPanel('summaryContent', {
computedValue: () => {
const tourName = tourInfoSection.textbox('tourName')?.value();
const overall = overallSection.starRating('overallRating')?.value();
const emotion = overallSection.emojiRating('emotionalExperience')?.value();
const nps = npsSection.ratingScale('tourNps')?.value();
const category = npsSection.ratingScale('tourNps')?.npsCategory();
const wouldBook = npsSection.checkbox('wouldBookAgain')?.value();
const highlights = highlightsSection.suggestionChips('bestParts')?.value() || [];
if (!nps) return '';
const emotionLabels: Record<string, string> = {
'sad': 'Disappointed',
'down': 'Underwhelmed',
'neutral': 'Neutral',
'happy': 'Happy',
'excited': 'Thrilled'
};
let summary = `Tour Feedback Summary\n`;
summary += `${'═'.repeat(25)}\n\n`;
if (tourName) summary += `Tour: ${tourName}\n`;
if (overall) {
summary += `Overall: ${'★'.repeat(overall)}${'☆'.repeat(5 - overall)}\n`;
}
if (emotion) {
summary += `Feeling: ${emotionLabels[emotion] || emotion}\n`;
}
summary += `\nNPS: ${nps}/10`;
if (category) {
const label = category === 'promoter' ? ' (Promoter)' :
category === 'passive' ? ' (Passive)' : ' (Detractor)';
summary += label;
}
if (highlights.length > 0) {
summary += `\n\nHighlights: ${highlights.length} selected`;
}
if (wouldBook !== null && wouldBook !== undefined) {
summary += `\n\nWould book again: ${wouldBook ? 'Yes' : 'Maybe not'}`;
}
return summary;
},
customStyles: () => {
const category = npsSection.ratingScale('tourNps')?.npsCategory();
const baseStyles = {
padding: '16px',
borderRadius: '8px',
whiteSpace: 'pre-wrap',
fontFamily: 'monospace',
fontSize: '14px'
};
if (category === 'promoter') {
return { ...baseStyles, backgroundColor: '#d1fae5', borderLeft: '4px solid #10b981' };
} else if (category === 'passive') {
return { ...baseStyles, backgroundColor: '#fef3c7', borderLeft: '4px solid #f59e0b' };
} else if (category === 'detractor') {
return { ...baseStyles, backgroundColor: '#fee2e2', borderLeft: '4px solid #ef4444' };
}
return { ...baseStyles, backgroundColor: '#f1f5f9' };
}
});
});
// ============================================
// FORM CONFIGURATION
// ============================================
form.configureSubmitButton({
label: 'Submit Tour Feedback',
isVisible: () => npsSection.ratingScale('tourNps')?.value() !== null
});
form.configureCompletionScreen({
type: 'text',
title: 'Thank you for your tour feedback!',
message: 'Your insights help us create even better adventures. We hope to welcome you on another journey soon!'
});
}
Frequently Asked Questions
When should I send tour feedback surveys?
Send 24-48 hours after the tour ends while the experience is fresh. Too soon (same day) and guests may be tired; too late and they forget details. For multi-day tours, consider a brief daily check-in plus a comprehensive end-of-tour survey.
What aspects of tours are most important to rate?
Key areas include: guide knowledge and personality, activity quality and variety, logistics (timing, transport, communication), value for money, and overall emotional experience. Guest expectations vs. reality is also valuable to capture.
How can I use tour feedback to improve guide performance?
Share individual guide ratings confidentially, identify patterns across multiple tours, use high-scoring guide techniques as training examples, and pair new guides with top performers. Focus on actionable behaviors, not just overall scores.
Should I include photos in tour feedback forms?
Photo uploads can provide valuable visual feedback about highlights and issues. Consider optional photo submission for 'best moment' and 'what could be improved' categories. Always get permission before using guest photos in marketing.
How do I handle negative tour feedback?
Respond quickly and personally to detractors, offering resolution where possible. Analyze root causes - was it the guide, weather, third-party vendors, or unmet expectations? Use patterns in negative feedback to prevent future issues rather than just addressing individual complaints.